HELMUT LANG

HELMUT LANG

The fashion label HELMUT LANG from New York stands for purist and timeless design. The collections impress with exquisite materials and subtle colors. Restrained style accents and narrow cuts emphasize the elegance of the garments. With HELMUT LANG, the understated look for fashion-conscious women and men is guaranteed.

Timeless elegance meets purism

Since 1986, the Austrian designer Helmut Lang has been creating minimalist fashion and first presented it at the Centre Pompidou in Paris. After a subsequent fashion show, he quickly achieved worldwide fame with his collections. Even then, his understated design stood in contrast to the eye-catching collections of Parisian fashion designers such as Jean-Paul Gaultier. The brand has always been ahead of its time, recognizes trends at an early stage and stands out from other fashion labels with its purist design. Although Helmut Lang is no longer involved in the brand himself, he is one of the best-known international fashion designers.

HELMUT LANG originally designed clothing for women, including blouses, coats, jersey dresses and denim. Today, the brand also offers a collection for men, which mainly includes T-shirts, sweat jackets and shorts. All garments are characterized by flowing lines and straight cuts. The brand relies on simple colors such as black, anthracite and beige. Silky fabrics, as well as nylon, cotton stretch and rubber underline the clean chic of the creations. The exquisite materials impress with the highest quality and ensure pleasant comfort.

Exclusive design by HELMUT LANG

The modern garments by HELMUT LANG can be combined in many ways, making them suitable for any occasion. Whether for the office, an evening event or leisure time, with clothing by HELMUT LANG you will create an impression with a pure and elegant look. Due to the timelessness of the pieces and the use of high-quality materials, the collections by HELMUT LANG provide new inspiration in every season and can also be worn independently of current trends. Stars such as Blake Lively or Jennifer Aniston are also fans of the fashion label and like to showcase its cool and exclusive design.